Home / Industry Takeover 2024 / Saturday / SK – Co-founder/ A&R, Finesse Foreva

SK – Co-founder/ A&R, Finesse Foreva

SK is one of the three co-founders of Finesse Foreva, a leading independent record label from Croydon, specializing in Drill, Trap, Rap, RnB, and Afro-swing. He has been instrumental in shaping the careers of UK music heavyweights such as Russ MillionsSkengdo, and AM, IQ, Ivorian Doll & more Under SK’s guidance, Finesse Foreva has earned numerous accolades, including the 2023 YMB Music Entrepreneur of the Year award, the 2022 Pride of Croydon award, and a 2021 MOBO Award for Best Song.

SK also executively produced the Str8 Reload Freestyle, which helped propel Pink Lemonade by LeoStayTrill to No. 56 on the UK Official Charts and top the TikTok Music Charts. His influence extends across the industry, with highlights such as Skengdo x AM’s sold-out tours, over 20 million streams on the 2 Bunny mixtape, and international collaborations like Chief Keef’s feature on Pitballs. Additionally, SK oversaw the production of platinum records like Drake’s Demons and Russ Millions’ UK No.1 hit Body. With numerous platinum, gold, and silver certifications, SK remains at the forefront of UK music while fostering creative spaces for young talent.

Speaking: Saturday Afternoon

MIDDAY-4PM

MEET THE EXPERT SURGERIES

Looking for specialist one-to-one advice? Sign up to our Meet The Expert Surgeries and we’ll aim to supply the fix! Whether you’re looking for artist management tips, legal know-how, online strategy pointers, help in maximising performance royalties or general music advice, our experts are here to tackle those burning questions.

MIDDAY-4PM

A&R ESSENTIALS

Want to get feedback on your demo? Got an idea that you’re looking for direction on? Think you’ve written a hit? Got a question? Sign up for this incredible opportunity to meet with some of the most powerful A&Rs in the UK music industry.

1pm-3pm

production masterclass with jb made it – powered by finesse foreva

Join JB Made It – whose cuts include Drake & Fivio Foreign, French Montana, Chief Keef
& Skengdo AM, Melladaze, Darkoo, IQ & Amaria BB, Ivorian Doll, Russ Millions, Headie One, Unknown T, Potter Payper & more – in UD’s state of the art studio, as we explore JB’s creative process, tricks, tips and more in this exclusive practical workshop, powered by Finesse Foreva. Spaces are limited!

1PM-2PM

live music masterclass – powered by high roller

High Roller will present a live music panel featuring Jojo (co-founder), Lodina (project manager) and RBC (programming manager) who will lead you through their respective departments and what it takes to work in the live music and event space.

2pm-3pm

creating a visual identity

UD invites you to this panel discussion where creative professionals Hyperfrank, Samuel Adjaye and Tolu Elusadé, boasting multifaceted experience in the music and entertainment industries, will delve into the art of creating a visual identity with host, Nayana.AB. From building up a portfolio and initial branding steps to pitching and delivering jobs to brief, we’ll look at how freelance creative jobs connect to music, videos, social media identity, content creation and more.

2PM-6PM

LIVE DJ SETS FROM NO SIGNAL

Following the High Roller panel, SAVSSOUNDS and RBC will spin some of their favourite tracks across a wealth of genres including Afrobeats, Amapiano and more in the Talent House atrium to keep the good vibes going.

4PM-6PM

OPEN MIC – POWERED BY TRENCH

Calling all Black music artists! Join us on Saturday 28th September for Open Mic – powered by TRENCH. Want to perform?
Drop an email with links to your music to openmic@udmusic.org.


Speakers

JB Made It – Producer/ Finesse Foreva

Abi Lufadeju – Music Lawyer and Legal & Business Affairs Manager at AJL LegalAbi Lufadeju

Paul Trueman- COO at un:hurd

Shanice McConnachie – Artist manager

Adele White – Senior A&R Manager, Atlantic Records UK

Mel Ijeh – Artist Manager (formerly A&R Manager, 5k Records)

Lodina Agyeman – Project manager

RBC – Progamming Manager

Humphrey Ogiesewu – Touring Accountant, CC Young & Co

Dom Scialo – Head of Rights Management, Y Royalties

Roxanne Oak – Relationship Manager for Dance Music Genres at PPL

TK – Manager & Co-Founder, Finesse Foreva

Hyperfrank – Photographer, archivist, producer (TRENCH)

Jay Radia – A&R at Relentless Records, Sony Music UK

SK – Co-founder/ A&R, Finesse Foreva

Jojo Sonubi – Co-Founder, High Roller

Nayana.AB – Artist, UD Progamme Associate & writer

Samuel Adjaye – Multidisciplinary artist, filmmaker & creative director, swrv.studios

Tolu Elusadé, Analogue photographer