Benson Udia – Senior Marketing Manager at EMI UK
Benson Udia has vast professional experience, both in the major and independent sectors of the UK music industry. Having previously worked at Believe and Sony Music, Benson can be now found at EMI Records. UMG campaigns include: Justin Bieber, Rihanna, Greentea Peng, Kali Uchis, Jords & more.
His role revolves around being the point person on projects; liaising with all the moving parts within the label, across a variety of releases. From A&R to finance, radio, promo, press and legal, Benson is involved. “I’m the middle point of all those departments, bringing everything together – think overall strategic direction, alongside the creative teams, artist and management. It’s a 360 role, ensuring that communication is delegated between the respective teams and that the project moves forward in the right direction.”
Speaking: Monday Afternoon
14:00 – 16:30
The A&R Reality Check: What does artist success look like in 2023?
With an all-star A&R focused panel lined-up, we’ll explore what artist success looks like in 2023 with Preye Crooks (A&R Robots & Humans /Sony UK & Founder of Strawberries and Cream Fest), Theolonious Oliver (Artist Manager & A&R at Pias), Davina Merchant (Artist manager & Senior Publishing A&R), Dani Sawyerr (A&R Universal Music Publishing UK) and Benson Udia (Senior Marketing Manager at EMI UK). Host Benjamin Tuner (Spit Game).
Dani Sawyerr, A&R at Universal Music Publishing UK.
Davina Merchant, Artist Manager & Senior Publishing A&R
Joy Warmann, Product Manager, Secretly Canadian
Preye Crooks, A&R at Robots & Humans/Sony UK & Founder of Strawberries and Cream Festival
Theolonious Oliver, Artist Manager & A&R at Pias
Benson Udia – Senior Marketing Manager at EMI UK
Speakers
Davina Merchant – Artist Manager & Senior Publishing A&R
Preye Crooks – Co-Head A&R – Robots & Humans, Strawberries & Creem Festival
Benson Udia – Senior Marketing Manager at EMI UK
