Samuel Adjaye, Tolu Elusadé, and Laura ‘Hyperfrank’ Brosnan shared their unique journeys and insights into creating visual identities in the conversation at the UD headquarters. Moderated by singer-songwriter Nayana.AB, the conversation delved into the importance of authenticity, storytelling, and community in the world of art.
Tolu Elusadé, a photographer, curator, and poet, opened up about her commitment to documenting Black women across various spaces. Tolu underscored the necessity of authenticity in her work, sharing her preference for shooting on film to capture genuine moments. Her experiences working with artists like Little Simz led to recognition, including a photography award. Tolu emphasised that networking and seizing opportunities are vital for artists looking to advance their careers.
Samuel Adjaye, a visual artist and filmmaker, shared his transition from graphic design and animation to filmmaking. His debut film, “Akwaaba,” along with his upcoming project “Who Knows Tomorrow,” shot in Ghana, showcases his journey of embracing his identity in his work. Samuel spoke about the challenges of working with limited resources and the unexpected twists in his filmmaking path.
He also highlighted his collaborations, including projects with Converse and swimwear campaigns, emphasising the significance of using analog film to create a unique aesthetic. During the talk, Samuel’s experiences served as a reminder of the importance of perseverance and self-expression.
Laura Brosnan, also known as the legendary Hyperfrank, a photographer and the executive editor of TRENCH magazine, discussed their passion for archiving and storytelling. They reflected on their early projects, including their first website, skankyard.com, which focused on grime music. Laura explained how storytelling can take many forms, and they believe that community collaboration is essential for creating impactful narratives. Hyperfrank has been on the frontline of music culture for many years and their experiences illustrate the vital role of archives in preserving culture and building connections within artistic communities.
Throughout the discussion, the panellists emphasised several key pieces of advice for aspiring artists: be true to yourself, embrace experimentation, and maintain integrity in your work. Their insights highlight the diverse paths artists can take while remaining committed to their unique voices and experiences, underscoring the importance of authenticity in creating meaningful visual identities.
Words: Naz Hamdi
Photography: Kat Friar
