UD are proud to announce the next artist taking part in our Emerging Artist Residency — a dedicated programme designed to champion the next wave of musical talent via complimentary studio access. This January we welcome EFTY and Gv to Talent House.
Hailing from the heart of London, EFTY is a dynamic musician and songwriter pushing boundaries with a genre-blending style that merges neo-soul, R&B and UK Rap into an electrifying fusion.
Gv is a melodic rap artist from Hackney, east London, known for blending raw lyricism with infectious hooks. Rooted in the grit of UK rap and enriched by Afro-influenced rhythms, his sound is both emotionally vulnerable and musically sharp, somewhere between J Hus and NorthSideBenji, yet unmistakably his own.
Currently part of a cutting-edge artist development programme led by grime pioneer Jammer BBK and creative agency onRoad, Gv continues to refine his craft among a new wave of rising talent.
